During these extraordinary times, APPA is here to assist and support the pet care community.
Our goal over the next few months is to do all we can to help the pet care community in the face of this crisis. Our focus will be on providing you with information you need to protect your business, your employees and your customers. We’ll do that through frequent, timely webcasts, our weekly eUpdate newsletter and other forms of communication.
The communication needs to be two-way to be truly effective. We need to know what your challenges are so that we can marshal our resources to provide solutions. We have established an internal COVID-19 Task Force that will be working with our colleagues at the National Association of Manufacturers, the Pet Industry Joint Advisory Council and other trade organizations to collect and disseminate useful information.
The pet care community has a special role to play in helping the world get through this crisis. Pets are a comfort in good times and in bad and they will help us feel a little less isolated and fearful. Our responsibility is to continue to provide products that help our pets stay healthy, safe and happy. We at APPA pledge to do all we can to help you fulfill that responsibility.
To learn more information, visit the APPA website.